MoMo #42 – Future of TV/Media

Date: 7th September 2015, starting at 18:30
hosted by Cinergy AG, Seestrasse 513, 8038 Zürich

Full report available here.

What is driving the change in how we consume and interact with TV & Media? How are our usage patterns and preferences changing as a result of Smartphone and tablets being a constant part of our lives, with always on connectivity and ability to consume and interact with different content?
How are the business models of content creators, new media platform providers, advertisers, broadcasters and consumers evolving in this new landscape?
What are some of the critical technology developments underlying and enabling this new landscape?

Come join us at the Mobile Monday #42 Event where you will enjoy some really interesting and insightful presentations and be able to discuss the future of TV/Media with some of the leaders driving the change in the industry.

And as always at the quality events organised by Mobile Monday Switzerland, dive into and share your views and get your questions answered during a great networking and Apéro session just after the presentations, provided by the host of the evening – Cinergy AG.

Confirmed presenters


- Victor Masopust, COO Cinergy
Victor is an Internet-TV expert who has been managing product and project teams for the past 9 years. His background is engineering; his passion content-driven product-management.  He is the COO at Cinergy and responsible for the product-development at and Both platforms reach monthly over a million unique users (NET-Matrix-Profile 2015-’01) and enable content-synergies between two completely different use-cases.

In his presentation, Victor will point out the value-chain of cinema and TV content from the first movie announcement on untill the content is available as free-TV broadcast on  He will explain the business-model behind and will give brief insights on how mobile-development was affected in Cinergy’s 15 years history.

- Bea Knecht, co-founder and Chairman of the Board of Zattoo
Bea Knecht is co-founder and Chairman of the Board of Zattoo. Prior to co-founding Zattoo, Bea built banking, HR, and datacenter automation software for large banks, enterprise software providers and a Silicon Valley startup and served as associate partner at a strategy consulting firm. Bea holds a BA in Computer Science from the University of California (Berkeley) and an MBA degree from IMD in Lausanne, Switzerland

In her presentation, Bea will talk about the mobile and online TV situation today in Switzerland, touch on some of the technology choices that are required for being a successful player in the market, discuss key market considerations and how to validate the business models how to monetise apps, and finish with an outlook on what is next for mobile TV.

- Martin Glauser, CEO of Filmwords AG
Martin has been a digital entrepreneur since 1999. As founder and CEO of Cinergy AG he established platforms like Cineman, Teleboy and Eventbooster. After Cinergy he co-founded Bureau G9 for digital consulting and investments; and Filmwords AG whose raison d’être is the convergence of television & internet. The Zurich based company develops cross-platform solutions for interactive and personalised TV experience and TV advertising.

In his presentation, Martin will talk about Filmwords’ ambitions to extend TV commercials to online & mobile channels, and about a start-up’s chances and odds within the transformation process of the broadcast ecosystem.

- Eric Funk, Head of development at joiz Global
Eric has been with joiz since 2012. He oversees all web and mobile activities in Zurich and abroad and steers the technology and architecture behind the growing social TV platform. Before joining joiz Eric was working as CTO for Brighton (UK) based viral games company Kerb and head of development at Swiss TXT, the multimedia competency subsidiary of the Swiss Broadcasting Organisation.

In his presentation, Eric will talk about the transition from a Swisssocial TV website into a SaaS Platform to be used by B2B clients, the challenges of deep broadcast integration, how to constantly adopt and re-engineer your mobile offering for a very young target audience.


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