MoMo #5: User experience design

When: March 2, 2009

Where: IBM Innovation Center, Vulkanstrasse 106, Zurich
Topic discussed :
We ran 4 workshops to discuss issues in creating compelling experiences for mobile users. Technology must be hidden and the options offered clear, intuitive and simple. Achieving these objectives requires understanding of the user´s goals, the environment or context in which the service is most likely accessed, user capabilities, handset features, and the resources in the mobile network. In addition we will discuss the impact of new technologies for visual user interfaces, gestures.

Invited Speakers and Discussion Leaders:

Clive Grinyer
Director Customer Experience

Smart Design
Clive Grynyer is Director of customer experience at Cisco Europe strategic consultancy. He is a passionate advocate for design and design thinking and am the author of the book “Smart Design”. Previously he worked with Orange as Director of customer experience and Design, setting up the design and usability team. He has held senior management roles at IDEO, Fitch, Tangerine, Samsung, TAG McLaren Audio. He has been Director of Design at the UK Design Council.Blog

Hans Kaspar Hugentobler, Founder & CEO
Chen Hugentobler Associates

People centric innovation
Hans Kaspar Hugentobler is founder and CEO of Chen Hugentobler Associates, an innovation consultancy that helps create products, services and customer experiences based on unarticulated and unmet needs of people. One of his focus is improving decision making in the early phases of innovations. Previously he was Director at Interbrand Zintzmeyer & Lux, Zurich. He teaches at the Lucerne University of Applied Sciences and Arts and is a committee member of the European Academy of Design
He holds Master in human-centred innovation from Illinois Institute of Technology in Chicago, a Master in Communication Science from the Universití¤t der Kí¼nste, Berlin, and a Diploma in Design from the University of Art and Design, Zurich.
Web site

Nicolas Nova, Lift Lab

User research and design implications
Nicolas Nova, Nicolas is both user experience researcher at Liftlab and the editorial manager of the Lift conferences. He has a PhD in Human-Computer Interaction from EPFL where he also worked as a research scientist at the Media and Design Lab. The domains he covers range from mobile/urban/location-based applications to tangible and gestural interactions, social computing and gaming. He also blogs at Pasta and Vinegar

Sibylle Peuker,Senior UE consultant, Strategy & Innovation

Mobile user experience
Sibylle is an in-house consultant and evangelist for user experience methods at Swisscom. She is especially interested in the user experience of new technologies like gestural interfaces and in effectively communicating user research.
Sibylle lectured about Human-Computer Interaction at the University of Lí¼beck. She was a consultant on safety critical systems at the Software Verification Research Centre Queensland, Australia. She holds a Master in Mathematics from Technical University Berlin and a PhD in Computer Science from Humboldt University Berlin.
Contact Profile

Tony Wehrstein, Technical Specialist
IBM Software

Collaboration and social user experience (Presentation in pdf)
Tony is a certified technical specialist working for IBM’s Lotus
software. He focuses on collaboration tools and social networks with an aim to support best practices. He had presented this topic at Swiss Notes User Group, IBM Symposium Lucern, Zurich University, IBM Lab Rí¼schlikon. Since 1996 he has been consultant, project manager, technical specialist, operations team leader and manager.
Tony holds a Master in Solid State Physics from the University of Freiburg.

Marc Blume, Stimmt AG

Seeing the world through the users’ eyes
Marc Blume is senior consultant at Stimmt AG. He works on conceptual and concrete designs of interactive services, mostly in the financial and telecommunication sector. Before joining Stimmt AG in 2007, he was head of the Usability & User Centered Design Team at Swisscom Innovations. Marc holds a Diploma in Psychology from Freiburg (Germany), is certified project leader and just finished his Master of Advanced Studies in Human Computer Interaction Design at the University of Basel, Switzerland.

Prof. Dr. Markus Stolze, HSR Hochschule fí¼r Technik Rapperswil

User Interface Technology for Business Applications (Presentation in pdf)
Markus Stolze is Professor for Human Computer Interaction at the Hochschule Rapperswil, SG. He is also part of the faculty of the Master of Advance Studies in Human Computer Interaction Design (MAS-HCID) that is organized by the Hochschule Rapperswil and the University Basel. Markus is a member of the board of the Swiss ACM Local Interest Group in Human Computer Interaction (SwissCHI) and the Swiss Special interest group in Software Ergonomics. In his research he investigates how new types of eBusiness applications can be enabled by new User Interface Technologies such as Multi-Touch user interfaces, interactive tables, and Rich Internet Application Frameworks. He has consulted companies on how to optimize their Business Processes and the user experience of their Web Applications and Rich Internet Applications.

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